Marketing
Here are some projects from my past work experience as well as marketing assignments done during my time at Belmont University.
Asset I designed for Belmont University Athletic Department game day
Web asset I designed at Mortenson Family Dental Advertisment for Pro Soccer Club
Established branding identity for local Kentucky farm
Social Media
Here are some examples of posts on Instagram that mirror it's Facebook account, promoting events and workshops at KMAC Museum.
Marketing Plan
By clicking on the document, you can download my hypothetical product marketing plan for the Viva Monitor. The idea of this project was to create a product for an established company and do the market research to realistically propose the implementation of it into the product line. Related to my passion for travel and the environment, I created a household consumption monitor to be produced by Samsung. This project included research, creative thinking, and strategic planning to support the Viva Monitor.
Note from Dale Sanford, VP of Administration at Mortenson Dental Partners
“Hi Taylor...just wanted to drop ya a quick note to let you know that I made a proposal to the executive team yesterday for the compliance project that you helped me with. Before the proposal, I shared your summary with Dr Bostick. We each reviewed the file independently and then met to discuss our choices and arrive at a consensus for what to propose. When we met, we both actually had come to the same conclusion, which was also exactly what you had recommended...[Company one], with secondary support from [Company two] just for our clinical operations. The quality of your work was simply outstanding! And having you available to help me was truly a life-saver!
If I don't get a chance to see you before you head back to school, please know how great it's been to have you with us this summer. Good luck!"
Mitsubishi Research
By clicking on the document, you can open the research project a group of peers and I completed on Mitsubishi Motors. This was the data to back-up our presentation regarding Mitsubishi and their success in the market.
Accounting Business Plan
By clicking on the document, you can view the business project a group of peers and I did in my Accounting 2430 class. This project emphasized accounting research in the role of a startup business. My group introduced a hypothetical language learning app that brings people together to practice and learn.